Media Hounds Creative led the creative direction and full execution of a multi-day photo and video shoot, capturing the essence of Btween’s seven brands in a visually dynamic and authentic way—including in-house lines like Btween and Paisley Lane, as well as licensed brands such as Juicy Couture and Jessica Simpson. Our team curated unique settings, secured locations, and oversaw all styling, props, and coordination with talent to bring each brand story to life. From production planning to final post-editing, every shot was designed to reflect Btween’s playful, fashion-forward spirit. These lifestyle visuals now serve as a cornerstone of Btween’s marketing initiatives—powering digital campaigns, lookbooks, and brand storytelling with energy and cohesion.
Additional Videos from the Shoot:
Jessica Simpson
Bmagical, Sleepwear and Paisley Lane
Stitch & Stone and Bcool